Monthly Archives: May 2007

30 05, 2007

“It’s really important that, as women, we tell our stories.

By |2023-02-07T13:42:26+00:00May 30, 2007|Uncategorized|Comments Off on “It’s really important that, as women, we tell our stories.

That is what helps seed our imaginations."- Ann Bancroft That quote got me thinking about the power of women and blogging. Really. We are the world's storytellers, even if we had to publish under a male pseudonym in the 18th century. You remember that, right? I set up a Google alert to discover other women bloggers who are talking to the world and empowering women, either by pointing out obvious sexism in the traditional mainstream media or by praising random acts of kindness done by and for women around the world. There is strength in numbers and the third wave will prove that both economically and numerically. On the Today Show this morning Marlo Thomas did a piece on third wave women entrepreneurs. The Flying Nun turned St. Judes spokeswoman turned broadcast journalist spreading the good word about women in business. Times they are a [...]

17 05, 2007

Speaking of the facts

By |2023-02-07T13:42:28+00:00May 17, 2007|marketing, real estate, women|Comments Off on Speaking of the facts

I spoke tonight at the National Association of Realtors Mid-Year conference in Washington, DC. The panel's topic was: Creating a consumer facing business. Other panelists included Allan Dalton of Move.com, Marty Frame of Fidelity, Justin McCarthy of Google, and other really important folks, well, important to the real estate industry. My particular question was: tell us about women as consumers. Talk about that niche. Now, of course, that was a softball question from my friend, Ed Krafchow, president of a big real estate company in California. He knows I've been building a consumer-centric brand with women as the primary target audience for 6 years. So I said: Ed, women comprise more than 1/2 the population of the U.S, control 79 percent of all consumer purchases, and make or direct 91 percent of all home buying decisions. Seems to me, female consumers aren't a "niche" or [...]

16 05, 2007

It’s true, you know

By |2023-02-07T13:42:33+00:00May 16, 2007|Gloria Steinem, real, rule, women|1 Comment

Gloria Steinem's recent sold-out visit to Comfortable Columbus (Ohio) is just one of the many signs that the collective power of women is becoming more apparent and verbalized. We're beginning to see the new wave of feminism - and it's not feminism as an "F" word. Nope, those pioneers - led by Steinem in the second wave just as Susan B. Anthony and the suffragettes led the first wave - had to be more combative. They were fighting for basic freedoms and rights for women. Today, we all have the power to assume the place in the world of our own making. And if we all stick together, it will be powerful. And balanced. And, well, fun and real. Women entrepreneurs are starting businesses of all kinds at an amazing rate. Women make or direct 91 percent of all home buying decisions, 79 percent of [...]

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